About Us

Green Fin Studio > About Us

Welcome to Green Fin Studio!

Green Fin Studio provides a wide range of marketing and communication services to clients with environmental messages. We began in 2010 to help those in research, conservation, education and eco & heritage tourism better engage with their target audiences. Those fields need marketing and communication support but traditional firms don’t always speak the same language.

Our office was founded by two marine biologists who have spent their careers sharing environmental messages with broad audiences. The Green Fin Studio team includes graphic designers, digital media strategists, experienced programmers and creative communicators who speak your language to help you translate and target your messages.

Contact us so we can help you tell & share your story.


Meet the Staff

Paula Jasinski, President

What do you get when you combine a deep knowledge of environmental policy, marketing savvy, and an uncanny ability to engage with any audience? The answer is Paula Jasinski. She has developed award-winning cultural and natural history tourism programs, spearheaded highly effective social media and marketing plans, and brought broad spectrum groups to consensus around difficult environmental issues.  When this multi-faceted communications pro isn’t working, she’s volunteering with numerous community groups and Boards, hiking, or planning her next adventurous get-away. 

Contact Paula directly at hello [@] greenfinstudio.com or 804.824.3945

David Jasinski, Vice President

Dave combines graphic design, serious science credibility, programming chops and a drive to engage others. The results are amazing interpretive graphics, useable and useful tools, killer content, and legions of loyal fans. Dave has a deep understanding of marine and environmental science and an uncanny ability to make complex concepts sound simple. 

When he’s not working, Dave can be found volunteering with Habitat for Humanity, on his bike, or perusing bike stores.

Contact Dave directly at hello [@] greenfinstudio.com or 804.832.0630

Shirley Chu, Communications Specialist

Shirley joined Green Fin Studio in 2019 after gaining impressive experience with the Consortium for Ocean Leadership, Virginia Sea Grant, and University of Miami’s Rosentiel School of Marine and Atmospheric Science. She combines serious scientific understanding with keen communication skills to help our clients better connect with target audiences across multiple media platforms.


Michelle Park, Digital Marketing Specialist

Michelle began working with Green Fin Studio in 2014. She is a trusted digital marketing expert, supporting clients in strategic marketing plans, media buys, and managing multiple campaigns. Michelle loves to develop advanced targeting tactics on Facebook, Google, Instagram, Twitter, YouTube, LinkedIn, and other platforms, including email.  Her MBA from the College of William & Mary trains her to see marketing in the context of the larger business strategy. Whether our clients need an overall strategy or managing specific digital tactics, Michelle delivers proven results.

Michele Drostin, Outreach Specialist

Michele’s skills include environmental education, watershed management, and running collaborative processes. She has experience in working with a wide variety of stakeholders, from farmers, poultry growers, academic researchers, environmental regulators, landowners, fishermen, and more. Michele helps supports stakeholder engagement for the Delmarva Land and Litter Collaborative, a project that Green Fin Studio has the pleasure of coordinating.

Trusted Partners

Green Fin Studio works closely with a trusted team of affiliates to expand our capabilities. This includes professional software developers, videographers, photographers, printers, and other service providers so our clients have a one-stop solution.

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