Our team consists of trained scientists who are also communicators, graphic designers, digital marketing experts, and programmers that bring our clients the strongest possible products.

Paula Jasinski, President

Paula co-founded Green Fin Studio in 2010 to make science more accessible and relevant to broad audiences. Through working in senior scientific and leadership positions supporting NOAA, EPA, and non profit environmental organizations, she saw a need for professional science communication and ways to more fully integrate science into decision making at all levels. She and her team think strategically and visually, embracing a wide variety of platforms and tools to present information.  

Paula develops innovative collaborative forums, award-winning cultural and natural history tourism programs, highly effective educational and marketing products, and more. When she isn’t working, Paula volunteers with numerous community groups and boards, enjoys hiking, and is planning her next adventurous get-away.

David Jasinski, Vice President

Dave combines graphic design, serious science credibility, programming chops and a drive to engage others. The results are amazing interpretive graphics, usable and useful tools, killer content, and legions of loyal fans. Dave has a deep understanding of marine and environmental science and an uncanny ability to make complex concepts sound simple. 

When he’s not working, Dave can be found volunteering with community organizations, on his bike, or supporting his favorite Richmond restaurants and breweries.

Michele Drostin, Outreach Specialist

Michele’s skills include environmental education, watershed management, and running collaborative processes. She has experience in working with a wide variety of stakeholders, from farmers, poultry growers, academic researchers, environmental regulators, landowners, fishermen, and more. Michele helps support stakeholder engagement for the Delmarva Land and Litter Collaborative, a project that Green Fin Studio has the pleasure of coordinating.

Lauren Huey, Director of Environmental Communication

Lauren is driven by her background in both field and lab science and a passion for elegant explanations, whether verbal, written or graphic. She employs her singular attention to detail, technical skills, and creativity to develop effective communications strategies and products for a more scientifically literate world. Lauren has a deep fondness for oysters after researching their host-pathogen dynamics for her master’s thesis, but she also loves mycology, watching birds, and illustrating native plants.

Macon Thompson, Environmental Communication Manager

Macon graduated from JMU after studying climate change, sustainability, and other big environmental challenges. She focuses on understanding and motivating behavior changes. Macon is our Environmental Communications Manager to support our clients in environmental, place-based storytelling, and stakeholder engagement.

Allison Burbach, Environmental Communication Specialist

Allison graduated from Christopher Newport University where she divided her time between advancing campus sustainability efforts and engaging local high school students in scientific research. She is passionate about developing innovative ways to make communities more sustainable and resilient. At Green Fin Studio, Allison is an Environmental Communications Specialist. She works in support of several ongoing projects including the York River and Small Coastal Basin Roundtable and the Chesapeake Community Modeling Program.

Abby Taylor, Environmental Communication Associate

Abby is a staunch environmental defendant, bringing over 3 years of experience related to environmental science and sustainability initiatives. Abby joined the Green Fin Studio team in July of 2024, and excels in creative thinking that emphasizes the intersection between the arts and sciences. Her experience includes outreach and stakeholder engagement, on-site field research and foundational ecology, and graphic design. In college, Abby spearheaded a composting initiative to expand services to off-grounds housing, as well as improve existing on-grounds signage. She also hosted a series of educational seminars concerning the impacts of food waste, and developed a composting workshop that has since been integrated into the freshman residential curriculum at UVA.

Andrew Sporrer, Consulting Strategist

Andrew is a marketing and communication strategist with over a decade of experience helping mission-driven organizations elevate their message, engage stakeholders, and inspire action. With a background in creative leadership and public relations, he specializes in translating complex issues into compelling narratives that resonate across audiences and platforms.

Andrew has led brand and messaging initiatives for organizations across higher education, economic development, and conservation. His work includes earned media strategy, multichannel marketing, thought leadership elevation, and public awareness.