When the man, the myth, the legend, Edward Tufte speaks, we listen. And so it was when our VP & Creative Director, Dave, took one of his workshops many years ago. Tufte’s approach to both visualizing and presenting information is remarkably innovative, while also being steadfastly practical. We regularly return to many of his books for inspiration.

In particular, Tufte’s tips on giving presentations in front of an audience stuck with Dave. After an in-office discussion about them, we distilled the originally much longer list to the following key 7 that we felt were the most important: